Wine Fugu - Chat-en-Oeuf

Now that the English summer has arrived (and gone, and arrived again), it's time to break out the chilled rose wine and relax in the heat. Our local Waitrose has a good selection which Mrs Game Fugu and I are working through.

My buying process is a complicated one - as I know nothing about wine, I go by what looks like good value and has an interesting bottle. For this reason a picked up Chat-en-Oeuf (Cat on Egg), a French Rose with a kawaii drawing on the bottle.

Unfortunately, my selection method failed me on this occasion. Instead of a nicy fruity wine as described on the label, it was dry and a little sharp. Any advice on how to pick a better wine next time?